Ill Manors Tedx lecture Website
Plan Bs beliefs are what he states in the
title of his lecture, find out what kids are good at. It will change their
lives. Plan B believes that just because a child comes from a certain
background and environment does not mean they have no talent what so ever. Plan
B also believes that no one wants to take chances on a council child, as they
automatically down grade them as human beings. He believes are by someone
taking interest in these kids you can learn a lot from them and who they are as
people. From there you will understand their talents and put them to some use
which would benefit everyone.
Plan B views towards politics are more
negative than positive. This is because Plan B believes where he comes from the
politics not treating them well and is always bad mouthing them. David Cameron
created a campaign called “hug a hoodie” which was later on forget about as he
believes he was just saying that to get publicity. Plan B also mentions this in
the Ill Manors song, “hug a hoodie", wait don’t you might get robbed.” Plan b is
connoting to the audience that just because someone wears a hoodie does not
mean they are going to too bad. Plan B believes the politicians have labelled
anyone who wears a hoodie as “Chav”. Plan b also believes the word chav as been
used wrongly to label and target at council kids.
Plan Bs values are music and rappers
that he has never met before in his life and will most likely never meet,
however he followers in their footsteps. This is because he believes the
Government has never given his kind of people a chance in life, which would be
the council estate kids. He was kicked out of school when he was in year 10 and
was sent to a place where he could relate to the other kids there as they were
there for the same reason, also they all listen and followed the same rappers.
He also believes that council upbringings are misunderstood and have never had
that parent model in their lives, therefore they have never had a role model to
put them on track. This is why Plan B wants to fit into this slot by being a
role model to these misunderstood kids and show them that there is more to life
then just violence.
I think the audience for Plan Bs
lecture would be, class A/B this would be the class that is educated. I believe
this would be the target audience as to understand the true meaning behind Plan
Bs lectures you would need to want to have an interest in what he is talking
about. Therefore I believe this would be the right class as they had patience
and also the right mind into understand and taking up what Plan B is offering. I
believe this would be a lecture for the Succeeder as they would have gone
through university as would have a high standard and have an education. They
would also be interested in learning about other people beliefs and would be
extra interested in Plan Bs lecture, as it would have been the first time they
would off heard of this topic. I also believe this is a lecture for the explorers
as they would want to be the first to hear about this topic. This is because
Plan B is the first person to raise this matter so high that it is being
listened and understand by more and many people. As the explorers want to be
the first onto this topic and to understand it they would attend the lecture. From
there they would take up this topic and build on it.
Plan Bs views on the media are negative
as he believes they twist every story and only write and publish what they want
whether it is downgrading someone. Plan Bs also believes that the media have a
negative view on the council estate kids. They believe that they are out to
course danger and are also using weapons. Plan B states in his lecture that he
was approached by a group of young lads who wanted him of their “ends”, Plan B
then said he was about to get knocked out by these teenagers, however he then
got saved by a group of lads who brushed aside these teenagers. He then
reported this to the media who still managed to twist the story and not mention
how he was saved, and it was just said that there was a fight. This is why Plan
B believes the media only care about what they think will sell whether it
destroying someone’s life.
When you enter the Ill Manors website
it catches you attention as, the layout is very unique. The website contains
the characters faces in the background and the display of the trailer as soon
as you get into the website. The website also contains their Facebook and
Twitter links which will enables the audience to keep up with the film through
social network. The Website also contains videos of the making of Ill Manors.
This attracts interest as audience will see the setting of the Ill Manors and
also see how it is being made. The website also provides links to where the DVD can be purchased from and in what forms. I believe the strongest part
of the website is the links, which provides the audience with quotes and views
celebrities and famous people have on the film. I believe if someone sees
someone they look up to praising the film they will watch it as they look up to
them. The website also using synergy (cross promotion) to advertise the Ill
Manors album. There is a link of the website providing the album and where is
can be purchased from. Plan B is promoting not only his film on the website but
also his music.
Plan Bs lecture can relate to the theory of moral panic as, the moral panic theory states that the media is brainwashing the audience into believing that teenagers are a threat to the society. This is done by demolishing the youth by exaggerating on stories when published in the media. For example when the riots took place last year the media labelled the blame at the teenagers but not providing the full story. Which was the teenagers putting a stand of all the community centres being closed down. The media also stated that the government should come down harsher on these teens by placing stricter punishment. Teenagers then got sent to prison for 6 months just for stealing a mars bar.
Plan Bs lecture can relate to the theory of moral panic as, the moral panic theory states that the media is brainwashing the audience into believing that teenagers are a threat to the society. This is done by demolishing the youth by exaggerating on stories when published in the media. For example when the riots took place last year the media labelled the blame at the teenagers but not providing the full story. Which was the teenagers putting a stand of all the community centres being closed down. The media also stated that the government should come down harsher on these teens by placing stricter punishment. Teenagers then got sent to prison for 6 months just for stealing a mars bar.
Broadcast – DVD
The website provides a link which tells
you where you can purchase the DVD from. This would be useful as if someone
enjoys the film they then have a chance to find where they can purchase it
from. It will also be effective as if their DVD sales high it will show that
their film was a success.
Print - Characters
The website provides the characters
names and a picture of them. This is effective as it gives the audience a
chance to get to know the characters. If the audience know the characters have
been in films that have been successful before they will then watch the film.
it also gives the audience a chance to understand the role of the characters in
the film.
E-media – Trailer
As soon as you enter the website you
come across the Ill Manors trailer. This is effective as it gives the audience
a chance to find out vital information about the film. It provides the audience
with the release date and also the important settings of the film. The trailer
also gives the audience a chance to find out which characters are who and
briefly what their part will be in the film. By having the trailer at the start
of the website it is the first thing the audience will notice therefore catch
their attention. They will then watch the trailer and hopefully like it and
then watch the film. Which they then may like a purchase the DVD. This would
then make Ill Manors money and also establish them.
Print
http://www.timeout.com/london/feature/2713/ben-drew-aka-plan-b-interview
Plan B conducted a magazine interview on Ill Manors explaining where he has come from and his past. he explains about his past and how he was treated and left by his dad at a young age. This is effective as he is explaining to the audience how can relate to the council kids in his film as he was one of them, so therefore he knows how they are feeling to be undermined by the media all the time. He also explains why the children are like what they are as they have no parent love and guidance to follow in. This is useful in promoting the film because if someone sees that the person who has made a director the movie has been in the characters situation, they are more likely to watch the film as they know it will be about reality and the truth.
Broadcast (talk show)
Plan B featured on Jonathan Ross talk show in order to talk about the ill Manors album and film. This is effective as Plan B is talking about the riots. He is explaining that these kids are the way they are because they have never been shown love by their parents, or their parents have left them and a young age. he also states that the media are always negative towards these kids steriotyping them as "chavs" therefore when the public read this they believe it and then see them as that. This is useful in the release of the film as Plan B is saying that these kids are the reason he has made the film Ill Manors. Also that due to the riots he also decided to create this film.
Ill Manors (Twitter and Facebook page)
Ill Manors has its own Facebook and twitter page in order to let their target audience keep up with their updates. By using this it will enable them to update their target audience. This is good as their target audience will spend most of their time on social networking sites as it is the best way to communicate with them. This is also effective as if the public see that this is famous on the social networking site they will then look into it and maybe even watch it. This is useful for the movie as it will attract many people. Also if someone only knew about the album or just the film, they are then able to come across the other this will then be useful for them. Also this is effective for Plan B as it is the best way to advertise as it will boost up their sales. Also most advertisement is done through social networking sites as the internet is now the main source for advertisement.
Awards
Ill manors received a Mobo award for the Ill Manors song itself. this would be good for promoting the film as it gives Plan B the chance to address everyone and talk about the film. Also if someone likes the Ill Manors song they would then think of watching the film. Also if they enjoy the theme of the song they would then be interested in finding out what the movie will hold. By Plan B winning a Mobo award it would establish him more as a artist, from here he would then be trusted when it comes to film making as he would be taken more serious. This would be effective for Plan B as he would then receive more offers for when creating his next film or sound track.
Magazine interview for shortlist.com
"My songs are about real life"
Plan B conducts an interview which he talks about issues that concern him and the only way to get through to people is by conducting them through music. He brings up issues that he believes are keep away and are not dealt with the way they should be. That is why he created Ill Manors in order to build awareness of why trouble kids are how they are. This would be useful for Plan B in the release of his movie as it would let people know that it is about a real life situation, and how he has been where all these kids have so he knows what it is like to be treated in a certain way. Therefore this would attract viewers as they would know it is based on reality, therefore making them interested in the matter. This would be effective for Plan B as the public would know that he is creating films about situations that happen all the time. This would then make him be seen as a real artist therefore attract more viewers and also fans.
I Tunes Download
Ill Manors soundtrack is available for download on the I tunes site. This also enables Ill Manors to climb the I tunes chart. This is useful for the release of Ill Manors as it would enable them to get noticed and also enables fans to be able to download the track therefore increasing the ratings of Ill Manors. This is also effective for the release of the film as once someone notices the sound track and like it they would then be interested in watching the film.
http://www.timeout.com/london/feature/2713/ben-drew-aka-plan-b-interview
Plan B conducted a magazine interview on Ill Manors explaining where he has come from and his past. he explains about his past and how he was treated and left by his dad at a young age. This is effective as he is explaining to the audience how can relate to the council kids in his film as he was one of them, so therefore he knows how they are feeling to be undermined by the media all the time. He also explains why the children are like what they are as they have no parent love and guidance to follow in. This is useful in promoting the film because if someone sees that the person who has made a director the movie has been in the characters situation, they are more likely to watch the film as they know it will be about reality and the truth.
Broadcast (talk show)
Plan B featured on Jonathan Ross talk show in order to talk about the ill Manors album and film. This is effective as Plan B is talking about the riots. He is explaining that these kids are the way they are because they have never been shown love by their parents, or their parents have left them and a young age. he also states that the media are always negative towards these kids steriotyping them as "chavs" therefore when the public read this they believe it and then see them as that. This is useful in the release of the film as Plan B is saying that these kids are the reason he has made the film Ill Manors. Also that due to the riots he also decided to create this film.
Ill Manors (Twitter and Facebook page)
Ill Manors has its own Facebook and twitter page in order to let their target audience keep up with their updates. By using this it will enable them to update their target audience. This is good as their target audience will spend most of their time on social networking sites as it is the best way to communicate with them. This is also effective as if the public see that this is famous on the social networking site they will then look into it and maybe even watch it. This is useful for the movie as it will attract many people. Also if someone only knew about the album or just the film, they are then able to come across the other this will then be useful for them. Also this is effective for Plan B as it is the best way to advertise as it will boost up their sales. Also most advertisement is done through social networking sites as the internet is now the main source for advertisement.
Awards
Ill manors received a Mobo award for the Ill Manors song itself. this would be good for promoting the film as it gives Plan B the chance to address everyone and talk about the film. Also if someone likes the Ill Manors song they would then think of watching the film. Also if they enjoy the theme of the song they would then be interested in finding out what the movie will hold. By Plan B winning a Mobo award it would establish him more as a artist, from here he would then be trusted when it comes to film making as he would be taken more serious. This would be effective for Plan B as he would then receive more offers for when creating his next film or sound track.
Magazine interview for shortlist.com
"My songs are about real life"
Plan B conducts an interview which he talks about issues that concern him and the only way to get through to people is by conducting them through music. He brings up issues that he believes are keep away and are not dealt with the way they should be. That is why he created Ill Manors in order to build awareness of why trouble kids are how they are. This would be useful for Plan B in the release of his movie as it would let people know that it is about a real life situation, and how he has been where all these kids have so he knows what it is like to be treated in a certain way. Therefore this would attract viewers as they would know it is based on reality, therefore making them interested in the matter. This would be effective for Plan B as the public would know that he is creating films about situations that happen all the time. This would then make him be seen as a real artist therefore attract more viewers and also fans.
I Tunes Download
Ill Manors soundtrack is available for download on the I tunes site. This also enables Ill Manors to climb the I tunes chart. This is useful for the release of Ill Manors as it would enable them to get noticed and also enables fans to be able to download the track therefore increasing the ratings of Ill Manors. This is also effective for the release of the film as once someone notices the sound track and like it they would then be interested in watching the film.
Mr Bush
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